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Carat issues new global ad spend growth forecasts for 2009 & 2010
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Posterscope clicks onto the potential of mobile search
With sophisticated devices like the iPhone are now becoming commonplace, mobile search is increasingly important to out-of-home campaigns.
Young people spend an average of 2.5 hours a day online, finds Synovate
A new global survey, conducted by Synovate in conjunction with Microsoft, reveals the extent of young adults' daily online activities, and their implications for brands.
Aegis Media Global creates first branded content for J&J’s Clean & Clear
In March, Aegis Media Global’s Johnson & Johnson team, J+Media Care, launched the first ever multi-market branded content campaign for the Clean & Clear brand.
iProspect named a ‘Leader’
Isobar’s specialist search engine marketing brand, iProspect, has been named as a ‘Leader’ for the second time in the latest Forrester Wave™ report on US search marketing agencies, published in early 2009.